#MusicMonday: Asukal "How It's Gonna B"

20180423_164541.png

Back in October, we'd shared Asukal's first EP Purity a self-written and produced post-breakup record that juxtaposed self-reflective lyrics with a sugary pop aesthetic. Now, the Manila-raised, Brooklyn-based self-described candi rAt pop producer/artist/DJ has released her first music video for the single "How It's Gonna B," a kind of hyper-cute/icky-gross surreal fantasy in which she holds a giant fish, gets smeared with ube ice cream, and even does a little neon-lit choreo.

“The premise of the song is an exploration of self and independence after a bad relationship," Asukal told Milk. "There’s a burst of pink feminine energy right from the first scene, but with a closer look, the Spaghetti O’s and Spam don’t look as cute and appealing. It parallels my song production and melody emphasizing a bubbly optimistic journey with lyrics that are a bit darker and heavier. Sometimes you just need to embrace emotions in a convoluted and messy situation to fully process it and move on.”

Check out the video below and stream Asukal's Purity EP here.

listen next


Follow us

Gallery Block
This is an example. To display your Instagram posts, double-click here to add an account or select an existing connected account. Learn more